Holographics for Real Estate?

Posted on June 17, 2010 by Tadd Miller

mixed-use-hoload-334x198Is there an App for this? Imagine that it’s Friday afternoon and you just rented a new pad in the city. Walking in the front door, you stare at the blank white walls wondering how to bring your place to life. It’s a good thing you paid the landlord the extra $4.99 for holographic imaging and you set up your virtual account on your mobile device with Linden Lab or Innovision. With the unit specific license your landlord gave you, and this holographic imaging option, you stand in the center of the room, choosing paint colors, picking out furniture, a piece of art, a television, and some funky colored shades to add that small eclectic touch. As you choose items, the products appear in holographic form within your apartment; you have to go stick your hand through the couch just to prove to yourself it’s not real. You place your order and 24 hours later the delivery guys have come and gone as the painters are finishing the final coat of paint in your kitchen.

You walk into a fully finished living room and you have to have to sit down lightly to ensure that this is the real thing and just not a holographic look-alike. Back in the kitchen and not sure which coffee pot to buy? Comparison shop on your device and try a few holographics in different areas of the counters. Place your order and it arrives at your door the next morning. Now to fill up the closet, you start typing in your favorite retailers, trying on holographic options for the different styles you desire. You’ll have clothes in time for the new job on Monday.

This is not that far-fetched, and very likely that we could see this type of technology in our business careers as we see highly functioning virtual worlds in games and military training. Holographic and 3-D imaging is rapidly evolving and retail is becoming more dependent on online interaction. You talk about impacting the retail trends and the retail environment; this will affect everyone.

This entry was posted in Lifestyle, Retail and tagged holo ad, holographs, innovision, linden lab, retail trends, second life

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